Accolades followed, including over 75 awarded patents, Best Design Awards from America’s Juvenile Products Association, Parents Choice Awards, repeated awards from various juvenile industry magazines, frequent editorial recommendation, even jury-selection into the permanent product collection of MOMA, America’s leading modern art museum in New York. As for product quality, Hoohobbers has never had a product recall. And product returns are virtually non-existent -less than 1/10th of 1%.
Beginning in the late 1980’s soft goods were developed. These include crib bedding, diaper bags, Moses baskets, cradle, port-a-crib and bassinet linens, receiving blankets, hooded baby towels, lunch boxes and bibs, plus related room decor items such as drapes and valances, ottomans, throw pillows and floor lamps. Later, personalizing services were also added with embroidery becoming a 'must have' product enhancement in recent years.